Domain Migration SOP: The Playbook for Moving to a New Domain
Moving to a new domain is one of the highest-risk SEO operations you can run. Here's the step-by-step playbook, in order, with the gates at each stage.
Heads up: this article is still an outline. The full write-up is on our content roadmap — bookmark this page if you want to be notified when it ships.
Pre-migration audit
Section coming soon.
URL mapping from old to new
Section coming soon.
Staging validation
Section coming soon.
DNS and redirect cut-over
Section coming soon.
Search Console change of address
Section coming soon.
Post-migration monitoring
Section coming soon.
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